Louise's vision of Art Mavens is backed by more than a decade of experience working in the art world, with a concentration on the art business and the trade. She
was employed for 14 years at The Art Newspaper, the industry's premier online and print publication. Following her time at The Art Newspaper, she cofounded the Art Business.
Conference in 2014, which has organized industry events in New York, London, and Shanghai. Art hosted conferences where in-person meetings were not permitted due to the pandemic.
Mavens was founded to connect the community virtually in the absence live events, and to develop a new way for interacting.
AA: What is Art Mavens? And why did you feel the art world needed this kind of platform?
LH: Art Mavens Pro is the first platform specifically designed for art professionals to seek freelance work, as a response to the pandemic as well as an alteration in the work schedules
all over the world.
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We discovered one of the biggest challenges and issues facing freelance art professionals while conducting research for the creation of Art Mavens Pro.
Being paid on time is important for us. Our platform stores money in an account. This way, freelancers are paid right away after completing a project.